I can’t believe I have been running my business for well over a year now. I genuinely don’t know where the time has gone. Working as a self-employed person it’s not always easy but the business can give you lots of flexibility.
I am still wearing all the hats. I am not only a family photographer. My other jobs are being my own PA, marketing person, and an accountant. Sometimes it is hard to juggle but it is all worth it.
When it comes to marketing, there are lots of different channels to explore. There is Instagram, Facebook, direct marketing etc. however one of the best marketing there is for a small business is word of mouth. It takes a long time to build client relationships but step by step you grow in confidence. Clients see your work and when you look after them well they are more likely to recommend you to their friends and family.
A few months ago I had a session in London with this gorgeous family. Mum was so lovely and very pleased with her final images. A couple of months after the session I received another client enquiry. This Mum contacted me as she was speaking to my previous clients about their sessions. My clients recommended me and they were excited to book me in.
I am sharing images from this lovely newborn photo session through a client referral. I am so pleased they have chosen me to be their photographer.
Personal recommendations and reviews after the photo sessions are very important to photographers. This is the best marketing there is and we are all grateful for your kind words.
If you had a photo session with me, I hope you enjoyed your experience. I would like to say thank you for choosing me and for any referrals you have done.
If you would like to book your newborn photo session get in touch! Please remember to mention your referral too as you will receive a nice discount for your session.
Till next time
Ewa x
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